Quality Is Our Priority


Our Beginning

In December 1997 Robert Hakobyan, Founder and CEO of Elitar Travel, opened his travel company in a small basement office in Yerevan with three employees.3
Today we employ over 40 people in two locations in Yerevan.
Our company became one of the leading Tour Operators & Destination Management Companies in Armenia due to the hard work of the professional, friendly and attentive employees and a superior level of expertise and service.

Our Growth…

Today Elitar LLC has 3 divisions: “Armenia Holidays” for leisure department, “Armenia Incentives” for MICE department and “Elitar Travel” for outbound and ticketing (IATA member).

Our tour packages include full service in Armenia such as hotel accommodation, meals, excursions, transfers, guide escorts and so on. Along with our classical tours Armenia Holidays offers special interest tours throughout Armenia such as jeep tours, culinary tours, adventure tours, food and wine tours, photographic, music, motor bike tours etc..

Moreover, our company also offers unique combination tours: Armenia-Georgia, Armenia – Iran or Iran- Armenia- Georgia. Since 1998 company has been a permanent participant of the world’s biggest international tourism exhibitions in the UK, Germany, Austria, Italy, Spain, Czech Republic, The Netherlands, Poland, Belgium, France, Finland Japan, Korea, Hong Kong, Singapore, UAE, Canada and USA.  

We established the first car rental service in Armenia by becoming the official representative of Hertz car rental in Armenia (2000) & Georgia (2013).

Moreover, we are the official representative of VOX Tour Guide System both in Armenia and Georgia. Finally, in 2017 Armenia Holidays was awarded by “Touristic Armenia” Magazine as a Best Incoming Tour operator in Armenia.

Our Vision

With more than 20 years in the tourism industry, we are proud to stay authentic and creative by implementing the highest standards of professionalism and keeping up with this most sophisticated and frantic world of travel.

We are proud for who we are and what we do, that is the reason our worldwide interests continue to expand geographically.

Our greatest passion and the core value come from our capacity to generate environmentally friendly and community based high quality experiences.

Our main objective is building a sustainable customer satisfaction by implementing wide array of innovative ideas into our work.

Our Mission

Armenia Holidays mission is to become the foremost provider of incoming travel services to the industry professionals and B2C clients of the target countries.

 We have our important input in the general tourism development of Armenia. For this purpose, we are trying to come up with new offers and unique products year by year.

Armenia Holidays seeks to connect travel newcomers and veterans with rich historical heritage, adventure activities, accommodations, communication with locals, pure nature, folk events, etc. into a certain package that fit the client’s desires and budget.

Our main mission is keeping the track of growing more serious on sustainability front by addressing more efforts on providing socially and environment-friendly services that embraces creativity and diversity.

Our main focus is on adding value to our target market segments, providing value for money services as well as developing new environmentally friendly special interest products as travel becomes more about personal interests, cultural interaction, and fulfilling vacation experiences.

Our Clients

Armenia Holidays believes that the essence of true business is to create and keep customers.

We treat the customers as lifelong friends by building personal relationships so they are immune to the advances of our competition. Today Armenia Holidays is one of the professional travel companies in Armenia famous for special style and creativity.

 We have had the honor of hosting all National Football Teams and Clubs since 2001. Along with this we have had the honor of hosting: Allied Land Component Command-HQ Heidelberg (NATO), Delegation of the President of Russian Federation, Delegation of the European Commission to Armenia, Congress of Diaspora of Armenia, Delegation of Parliament of Czech Republic, Chamber of Trade and Industry for CIS countries of Czech Republic, Armenia Jazz 70 etc.

Our clients base are very different: from regular tourist groups to well-known businessmen and politicians, delegations and charitable organizations, embassies, officials, musicians, artists, sportsmen, representatives of foreign and world-famous companies and institutions such as: American Council, European Council, Beeline, Synopsis, Lycos, Boss, UN..