About Armenia Holidays

Your Trusted Tour Operator & DMC in Armenia

Founded in December 1997 by Robert Hakobyan, Armenia Holidays began its journey in a small basement office in Yerevan with just three passionate team members. Today, our company proudly operates from the heart of Yerevan with over 30 dedicated professionals and has become one of the leading Tour Operators and Destination Management Companies (DMC) in Armenia.

A Story of Growth & Excellence

Through hard work, unmatched service quality, and a team of friendly, highly skilled travel professionals, Armenia Holidays has grown into a trusted name in Armenia’s tourism industry. Today, our parent company Holidays LLC operates three divisions:

Armenia Holidays – Inbound Leisure Travel

Armenia Incentives – MICE (Meetings, Incentives, Conferences & Events)

Elitar Travel – Outbound Travel & IATA-Certified Ticketing Services

Our full-service Armenia tour packages include hotel bookings, transportation, guided excursions, meals, cultural experiences, and more. From classic heritage tours to special interest itineraries such as jeep safaris, culinary tours, wine experiences, photography trips, and motorbike adventures, we cater to a wide range of travelers.

We also offer multi-country combination tours, including:

Armenia–Georgia

Armenia–Iran

Iran–Armenia–Georgia

Armenia Holidays has proudly represented Armenia in major international tourism exhibitions in the UK, Germany, Italy, Spain, Austria, France, the Netherlands, Poland, Japan, Korea, the UAE, Canada, and the USA since 1998.

Our Achievements

Official representative of Hertz Car Rental in Armenia (2000), Georgia (2013), Kazakhstan (2021), and Uzbekistan (2023)

Official distributor of VOX Tour Guide Systems in Armenia and Georgia

Awarded Best Incoming Tour Operator in Armenia by Touristic Armenia magazine in 2017

Mission

At Armenia Holidays DMC, our mission is to create journeys that benefit Armenia’s people, nature, and heritage while minimizing environmental impact. We prioritize low-carbon mobility (public transport, shared transfers, and hybrid/low-emission vehicles), protect wildlife through strict codes of conduct and a firm no-captive-wildlife policy, and champion local culture by sourcing locally and paying fairly. We reduce waste, conserve energy and water, and work with suppliers who uphold strong environmental and social standards and safe, inclusive workplaces. With zero tolerance for exploitation—especially of children—we measure our footprint, report progress openly, and invite guests to travel responsibly so Armenia thrives long after their trip.

Vision

Our vision is to be a world-class incoming tour operator and destination management company (DMC), setting the benchmark for sustainable, high-quality inbound travel across our destinations. We deliver tailor-made tours, small-group adventures, and MICE & group programs with expert local guides, seamless DMC services, and eco-friendly transport—creating authentic experiences that empower communities and protect nature.